Be Cruelty Free China


Be Cruelty-Free is the dynamic global campaign from Humane Society International, launched in Europe, India, Brazil, China, New Zealand, South Korea, Canada, Australia, Russia, and in the United States via its sister organization The HSUS. Working with national partner groups, cruelty-free cosmetics companies, consumers, regulators and scientists, Be Cruelty-Free aims to change laws, policies and practices globally to create a world where no animal has to suffer and die for the sake of cosmetics.

From June 2014, companies manufacturing “general” cosmetics inside China will no longer be required to provide samples of new products to the government to be animal-tested. Instead, they will be given the option to conduct their own product risk assessment using ingredient safety data, including the possibility to rely on the results of non-animal test methods, provided the test methods are deemed scientifically valid by the European Union.

China’s animal testing laws do not apply to all general cosmetics that are sold in China. The laws depend on how and where cosmetics companies distribute their products to Chinese consumers.

Mainland China – China’s animal testing requirements mostly apply to cosmetics that are sold in physical retail stores in mainland China. If a company markets its cosmetic products in any physical stores in mainland China, then it has to file and register its products & ingredients in China which may require animal testing.

Hong Kong, Macau, and Taiwan – Cosmetics can be imported and sold in these regions without animal testing.

Sold Online – Cosmetics that are sold directly to consumers through e-commerce sites have never been required to test on animals.

Cosmetics that are made in China but not sold in China were never required to be tested on animals.

ZEESEA® makeup products belong to the category of general cosmetics, sometimes referred to as non-special use cosmetics, which are not legally required to be tested on animals under China’s laws. Animal testing is not acceptable, meanwhile we value customer safety which can be assured without animals testing.

ZEESEA® does not test on animals and only sources raw materials from companies that are not involved in the use of, or that do not commission the use of, animals for testing and who have no plans to do so in the future.


ZEESEA® encourages our suppliers to test for safety using non-animal methods and hopefully fund these methods. For customers, patch testing before use is advised. If irritation occurs, cease use and consult a physician.